To combine multiple creative techniques in design is at the same time challenging and rewarding. My background in journalism, combined with work experience in newspapers, magazines, marketing agencies, tech companies and design studio is everything but linear.
Although print design became an action throughout the years, technology grew as a passion. In order to question the future of communication as our culture and habits are in constant change, I sought in digital design the arguments I believe in. The challenge is to translate concepts into emotions combining virtual and tangible products.